IMBIBE TECH

Untold Social Media Marketing Statistics 2022

The platforms with the lowest reported engagement levels are Twitch, Snapchat, and Clubhouse. (Hubspot)

Users spend an average of 19.6 hours a month on Facebook. (HootSuite)

Users spend an average of 19.6 hours a month on Facebook. (HootSuite)

64% of Instagram users are under the age of 34. (Statista)

Twitter has reached 229 million daily active users as of the first quarter of 2022. (Statista)

98% of marketers say Instagram is the most influential platform for influencer marketing, which is 44% higher than Facebook. (Sprout Social)

90% of people on Instagram follow a business. (Instagram)

The best times to post on Instagram are Wednesday at 11 AM, and Friday between 10-11 AM. Sunday is the worst day for engagement. (Sprout Social)

The most popular day to post on LinkedIn is Saturdays and Sundays. (HubSpot)